Скачать или смотреть Changing the game: Hosts Kwame Appiah & Scott Sutton chat social media & influencer marketing

Welcome to the first episode of Beyond Influence! 🎊🎤

To kick things off, hosts Kwame Appiah and Scott Sutton chat about all things social and influencer marketing. Kwame tells all about his journey from sales to reality TV to content creator — and now, podcast host!

Scott and Kwame discuss how they met and why they’re excited to co-host a podcast together. Plus, get an inside scoop on what’s in store for future episodes!

Have a suggestion for who we should interview on the Beyond Influence Podcast? Let us know in the comments. ✍️

🤝 Meet your hosts:

Kwame is a cast member on season 4 of the Netflix show Love is Blind, a former pro football player, and now leads creator relations for Later. Kwame is also a content creator himself, with over 450K followers on Instagram.

Scott is the CEO of Later. With a relentless passion for innovation and a keen eye for market trends, Scott drives Later's mission to empower creators & brands to collaborate on authentic, high-performing social content.

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📝 Timestamps:
0:00 Introduction
0:42: How did Beyond Influence come to life?
2:00: Who is Kwame Appiah?
2:35: Who is Scott Sutton?
3:30: Scott & Kwame touch on the evolution of creators
12:38: Making money as a creator is possible in 2024
15:15: How do you grow an audience as a creator? Kwame shares his experience.
18:19: The most important thing Kwame's learned about being a creator.
19:06: Scott shares his thoughts on creators leaving their 9-5's for full-time content creation
20:52: Kwame shares his experience transitioning from Love is Blind contestant to content creator.
27:38: Dealing with online negativity as a creator
30:00: See you next time!

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🌟 Connect with Us:
📷 Follow Beyond Influence on Instagram: https://lat.gr/BeyondInstagram
📱 Follow Kwame on Instagram: https://lat.gr/KwameInstagram
💬 Follow Scott on Instagram: https://lat.gr/ScottInstagram_

📌 Tags: #CreatorEconomy #BeyondInfluence #InfluencerMarketing #BeyondInfluencePodcast #InfluencerTips #CreatorTips