International Fundraising: : Morgan Gross: The Influential Nonprofit Ep. 173

Morgan Gross, CEO & Founder of Fundraising Beyond Borders, is an international fundraising consultant and coach dedicated to empowering nonprofits to achieve their fundraising goals and expand their impact globally. Morgan provides strategic services such as fractional fundraising, custom fundraising plans, and personalized 1:1 fundraising coaching.

Key Takeaways:
✭Fundraising for international nonprofits is more challenging due to a lack of donors' understanding, requiring greater storytelling efforts, transparency, and online presence to build trust.
✭An online presence builds awareness and interest but requires a physical connection to deepen donor relationships; e.g., inviting donors behind-the-scenes, exclusive tours, and events for engagement. Virtual events and behind-the-scenes experiences strengthen donor relationships and stewardship creatively without in-person visits.
✭Building meaningful relationships takes time; start on social media, establish mutual partnerships through conversations, identify supporters' preferred ways of contributing, and leverage connections abroad to expand reach.
✭Fractional fundraising service provides experienced fundraisers for part-time to nonprofits by assessing needs, clarifying three main revenue-generating activities, strategizing a 12-month plan, and implementing it.

“We have to be able to slow down our storytelling process and really explain to somebody what a beneficiary is going through, or what a behind-the-scenes looks like, or what every day looks like for your nonprofit.”
Morgan Gross

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