Скачать или смотреть MICHAEL JACKSON STOOD COMPLETELY STILL FOR 90 SECONDS

Before 1993: Super Bowl halftime was the bathroom break. Marching bands. College drill teams. Ratings dropped 30% every year. Millions of viewers walked away.
NFL executives desperate. Made an unprecedented ask: Michael Jackson. The biggest star on Earth. Fresh off the Dangerous World Tour. He said yes.
January 31, 1993. Rose Bowl. 133.4 million watching. MJ emerged. Stood completely still. 90 seconds. Not moving. Just standing. Crowd screaming. America glued to screens.
Then: "Jam." "Billie Jean." "Black or White." Fireworks. 3,500 local kids. Production never seen before.
The ratings: UP. First time in Super Bowl history. Networks shocked. Halftime ads suddenly worth $7 million per 30 seconds.
Every halftime show since—Diana Ross, Prince, Beyoncé, U2—followed his template.
One performance transformed an industry.