Edwina Dunn on new approaches to customer loyalty

Описание к видео Edwina Dunn on new approaches to customer loyalty

Edwina Dunn is CEO of Starcount and Tesco Clubcard pionneer. She is also a Patron of Market Research Society. This is the second in a two-part interview looking at big data, customer engagement and the current shortage in data skills for business. Watch part one here http://www.mrs.org.uk/edwinadunn

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