BUICK RIVIERA : Death and Resurrection of the Buick Riviera

Описание к видео BUICK RIVIERA : Death and Resurrection of the Buick Riviera

In the 1960s and 1970s, Buick Riviera was GM's answer to Ford Thunderbirds in the "personal luxury car" market. Buick Riviera sales were steadily rising throughout its first seven years, until, in 1971, when an abrupt style change turned even diehard fans off, sending Riviera sales plummeting. In the following two decades, the brand never recovered its popularity, and the Buick Riviera just faded away.
This is the story of the Buick Riviera 1963 -1976

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