Скачать или смотреть My experience of LinkedIn is not always this, but it's often this.

The event, led by Greg Smith and Steve Dart from Buntu, focused on maximising LinkedIn's business growth and networking potential.

It emphasised human-to-human connections, leveraging digital and offline strategies for long-term relationships. The workshop covered optimising LinkedIn profiles, engaging effectively with content, and utilising LinkedIn's features to stand out and connect with relevant individuals and businesses.

You can watch the full video here:    • Connecting on LinkedIn with Intention  

Key Takeaways:

Optimise Your LinkedIn Profile: Ensure your profile is professionally polished, from your banner message to your profile picture, focusing on the eyes for a more personal connection. Tailor your headline for impact, avoiding generic titles.

Engage Authentically: Move beyond mere selling and offer genuine value through your posts and interactions. Use the feature section to highlight your achievements and resources effectively.

Recommendations Matter: Social proof in the form of current, relevant recommendations significantly enhances your credibility.

Human-to-Human Connection: Emphasize personal, engaging outreach over automated messages. Personalised messages, including video or audio, can significantly boost connection rates.
Utilise Visual Content: Dynamic, visually engaging content, such as personalised banners for events or using LinkedIn's posting templates, can help your content stand out.

Leverage LinkedIn's Tools: From kudos posts to engaging with content promptly, every interaction should aim to build and strengthen relationships.

Content Strategy: To boost algorithmic visibility, focus on creating content that hooks the reader immediately, uses clear formatting, and encourages interaction.
________________________________________________________________________

You can connect with Greg Smith on LinkedIn
  / greg-smith-shw  

You can connect with Steve Dart on LinkedIn
  / steve-dart  

You can check out the buntu
https://buntu.com.au/

You can download the slides here:
https://www.b2bsunshinecoast.com.au/i...

You can read an AI-generated summary of the presentation here:
https://www.b2bsunshinecoast.com.au/a...

About LinkedIn Local Sunshine Coast

LinkedIn Local aims to generate referral and collaboration opportunities among our members and guests. Business is better together. LinkedIn Local Sunshine Coast is and will continue to be a FREE networking event offered to all business professionals and business owners on the Sunshine Coast.

The aim is to help create partnerships within the group so you have the support and resources to win. You will learn helpful tips on networking with others and utilising LinkedIn. You will share and get feedback from like-minded professionals.

You can learn more about our upcoming events here
https://events.b2bsunshinecoast.com.au

Live video recording was provided by Your Brand Crew
https://yourbrandcrew.com.au/

Event photography provided by Lauren Biggs Photography
https://www.laurenbiggsphotography.co...