E#19 What is the value of Disneyland's Rivers of America?

What value does a Disneyland ride have? In this episode I share the story value and the financial value of the Rivers of America in Frontierland. The only attraction that credits its design to Walt Disney, the river has educated and entertained Disneyland guests for nearly 70 years. Learn all about river traffic and theoretical ride capacity in this episode of Disney Journey.

Jim Shull retired from Walt Disney Imagineering after a career of over three decades leading the creative design of rides, shows and attractions worldwide. Disney Journey is a video series where I share personal experiences and insights about the past, present and possible future of the Disney Parks and Resorts. Disney Journey is also the YouTube channel where I share insider knowledge and behind-the-scenes insights.

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