Скачать или смотреть Podcasting in 2026: What Still Works, What’s Changed, and Why ROI Matters — with Brayden Dyczkowski

Podcasting has changed — but it hasn’t lost its power.

In this episode of Canada Now, I’m joined by Brayden Dyczkowski, founder of Podfather Creative and the producer behind the studio where this show is recorded, for a behind-the-scenes conversation about the podcast medium itself.

We explore how businesses are actually using podcasts in 2026 — what’s working, what’s changed, and why podcasting continues to deliver real ROI when done with intention. From audio vs. video and discoverability on platforms like YouTube, to networking, thought leadership, and trust-building, this episode pulls back the curtain on what Brayden sees every day working with founders, CEOs, and teams across industries.

We also talk about the rise of professional podcast production, the tools lowering the barrier to entry, and why there’s still plenty of room for new voices — especially in the Canadian business landscape.

Whether you’re thinking about launching a podcast, refining an existing one, or simply curious about where this medium is headed, this episode offers a practical, grounded look at why podcasting still matters.

📌 Episode deep dive & full show notes available at Canada Now:
https://canadanow.beehiiv.com/p/do-po...

⏰ Timestamps:

00:00 — Do podcasts still work in 2026? (the ROI reality check)
01:12 — A podcast about podcasts (meet Brayden Dyczkowski)
05:45 — Betting on podcasting as a business
11:04 — “Everyone has a podcast now” — myth or truth?
14:15 — Podcasting vs traditional advertising (how ROI actually works)
24:05 — Why podcasting hits differently in Canada
29:00 — Audio vs video podcasts: what actually matters
33:12 — Thinking about starting a podcast? Start with why
43:56 — A career path that didn’t exist a decade ago
55:54 — Final thoughts: why podcasting still works