Скачать или смотреть How to Track Button Clicks With GTM (Lesson 4)

In the previous videos, we set up tags that measure when someone makes a conversion on a specific page of our website, but what if you want to track micro-conversions or some actions users are taking, like clicks or scrolls?

Well, GTM has the answer to it with its auto-event tracking functionality that, once implemented, allows us to track these kinds of interactions in an efficient way.

So relax and join us in our today's video in which Julian will show us how to set up tracking for user interactions on your website.

Haven’t installed your tags yet? Check the previous lesson here 👉    • How to Install Your First Tag With GTM (Le...  

Check the next lesson here 👉    • How to Install Conversion Tracking With GT...  

🔗 Links mentioned in the video 🔗

GA4 recommended events list: https://support.google.com/analytics/...

Are you a reader more than a video person? Check this out 👉https://measureschool.com/button-clic...

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OUTLINE

00:00 - Introduction
00:38 - GTM Custom Trigger
02:58 - Tag Configuration
03:43 - Test Tag and Trigger
05:21 - GTM Click Tracking
08:38 - GTM Event Tracking
10:28 - GA4 Event Tracking
12:20 - More GTM Information