Is Ninja's New Logo a BIG BRAIN Move? (Design Analysis)

When the giants of streaming make moves in the design world, everyone's quick to judge. Is Ninja's rebrand a genius play, or a critical misstep?

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00:00 Intro
00:38 Ninja's Old Logo (2018)
01:06 Ninja's New Logo (2022)
01:55 Reading the Case Study for Context
05:12 3 Technical Flaws in the New Logo
07:26 Ninja's Other Branding Assets
08:06 "Fixing" Ninja's Logo
09:07 Conclusion

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