BEHIND PROJECT BMX | THE ELECTRIC 24" CRUISER

Project BMX is a visionary quest to seamlessly blend electric innovation with authentic BMX geometry, crafting an unparalleled ride experience tailored for cyclists who need a little more cool from their bike. The ethos was to make no sacrifices to the ride feeling or look of traditional BMX - by using a nimble 24” design for agility and fluidity, and stealthy integration of the technology to maintain traditional aesthetics, Project BMX does just that.

We’ve painstakingly retained the iconic BMX spirit, seamlessly nestling the battery within the seat and embedding a potent mid-drive motor into the frame. The outcome? A sophisticated, perfectly balanced old-school BMX aesthetic that’s guaranteed to draw attention.

Available to preorder on Sunday, December 17:

USA: https://www.rideevolve.com/products/p...
Australia: https://www.rideevolve.com.au/product...
UK: https://www.rideevolve.co.uk/products...
NZ: https://www.rideevolve.co.nz/products...