Hrithik Roshan and his love for HRX

Piali meets that celebrity of the Bollywood who is a superstar and a superhero at the same time. Yes, Hrithik Roshan “The Krrish” of the country shares his ideas and experiences about HRX brand. Upon asking his association with HRX and the USP of the brand, Hrithik says the main USP of the brand is that it comes from real experiences, it actually empowers the “I CAN” concept. HRX for him is the starting point of any victory in your life whenever you have gone ahead towards something that you thought was impossible to achieve. He also shares what he has learned from all his experiences is that impossible is nothing and he is trying to deliver the same motivation through HRX. When Piali asks what he thinks of fitness inspired casualwear taken forward through HRX, Hrthik replies that health is wealth and thus fitness is very important in life. The casualwear on HRX is something that should kind of bring out the essence of a symbolic nature of HRX. When you put on an HRX, it just feels comfortable and you know that you are good to go.

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