Скачать или смотреть Bridging the Talent Gap: Jennifer Beckman on Innovative Recruitment in HVAC Automation

Recorded LIVE at RecFest 2025 in Nashville, TN.
Learn more about RecFest by visiting https://recfest.com/
Learn more about Purple Acorn Network by visiting https://www.purpleacornnetwork.com/

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In the rapidly evolving world of HVAC and building automation, addressing the talent shortage is critical. Jennifer Beckman, HR Director at LONG Building Technologies, shares invaluable insights on how to navigate today’s recruitment landscape. With technology on the rise, especially AI, understanding its role in talent acquisition while maintaining authentic human connections is essential.

The conversation dives deep into the innovative strategies being employed to attract the next generation of skilled tradespeople. Jennifer highlights the importance of partnerships with local high schools and post-secondary institutions to create pathways for students interested in HVAC careers. By fostering relationships with educational institutions in the Denver Metro area, LONG Building Technologies is cultivating a new workforce ready to tackle industry challenges.

Joel Lalgee prompts a discussion on how the integration of AI tools is transforming recruitment. Jennifer reveals how they are experimenting with AI to streamline initial candidate searches, while ensuring the human aspect of recruitment remains intact. This balance is crucial for building relationships that lead to successful hires.

Moreover, the episode explores the shifting perceptions of trades among younger generations, particularly Gen Z. With many tech jobs facing uncertainty due to automation, there’s a growing interest in the stability and opportunities within the trades. Jennifer addresses common misconceptions held by parents and offers advice on how they can support their children in exploring these career paths.

Throughout this engaging discussion, listeners will discover:
The significance of authentic connections in recruitment
How AI can enhance, rather than replace, human interaction in hiring
Effective strategies for community engagement through education
Insights into career pathing and apprenticeship programs that support aspiring tradespeople

Join Joel and Jennifer in this enlightening session that not only sheds light on the urgent talent shortage in HVAC but also inspires innovative thinking around recruitment practices. Whether you’re a parent guiding a child’s career choice or a professional in the construction industry, the strategies discussed here will provide actionable takeaways to adapt to the evolving landscape of work.