Скачать или смотреть 5 Metrics You Must Check or You’ll Keep Losing Money

Most people think they lose money because of bad ads.

They don’t.

They lose money because they don’t know where the leak is.

In this video, I show the 5 metrics I use to find the problem in minutes — before touching budget, creatives, or targeting:
1. 3-second video plays rate per impressions (Hook)
❌ Bad: below 20%
⚠️ Ok: 20–30%
✅ Good: 30%+
2. Video plays at 25%, 50%, 75% (Retention)
❌ Big early drop = bad video
✅ Smooth drop = good video
3. CTR (Link Click-Through Rate)
❌ Bad: below 1%
⚠️ Ok: 1–2%
✅ Good: 2–3%+
4. Landing Page Views Rate per Link Clicks + Website Landing Page Views
❌ Bad: below 70%
⚠️ Ok: 70–80%
✅ Good: 80%+
5. Cost per Lead
⚠️ Only matters after fixing leaks.

Your ads are usually not the problem.
Your system is.

#metaads #facebookads #googleads #digitalmarketing #performancemarketing #leadgeneration #marketingstrategy #ecommerce #ads #marketinganalytics