How Pokémon Became a (Soulless) Brand

Today, business major Gireum talks about the corporate side of Pokémon and The Pokémon Company, rather than the quality of the games. Get your textbooks out fellow jerry cans. We're here to talk about how Pokémon lost its magic when it went from a video game franchise to corporate greedy brand.

GIREUM BLUE -    / @gireumblue  
TWITTER -   / gireumnewtown  
DISCORD -   / discord  
TWITCH -   / gireumnewtown  
INSTAGRAM -   / gireumsta  

If you want to support me, I'll highly appreciate it - https://www.buymeacoffee.com/gireum

Gireum Persona art by: Gizmo Hey, Strormbringer22

Other Videos:
The Tragedy of 1000 Pokémon (Death of the National Dex) -    • The Tragedy of 1000 Pokémon  
Pokémon Black 2 and White 2 Review -    • Why Black 2 & White 2 is the BEST Pok...  
Pokémon Omega Ruby and Alpha Sapphire Review -    • Why Pokémon Omega Ruby Alpha Sapphire...  
Pokémon Ultra Sun and Ultra Moon Review -    • Why Pokémon Ultra Sun Ultra Moon Sucks  
Pokémon Brilliant Diamond and Shining Pearl Review -    • The Failure of Pokémon Brilliant Diam...  
Why Modern Pokémon Games Suck -    • Why Modern Pokemon Games Suck  

0:00 Intro
1:30 Part 1: What is a Brand?
2:38 Part 2: The Pokemon of the Past
6:05 Part 3: The Consequences of Pokemon Go
8:55 Part 4: The Fall of Pokemon
13:05 Part 5: Who Cares?