UX DESIGN 101 by General Assembly /// San Diego Design Week 2021

San Diego Design Week is an annual five-day celebration of design featuring presentations, studio tours, workshops, and self-guided tours hosted by groups throughout the binational design community of San Diego-Tijuana. Programs feature all disciplines of design — from interior and landscape design, to fashion, graphic design, technology, and more. In 2021, we explore the theme of Design=. Design at its core is collaborative, interconnected, experimental, and holds the potential to shift perspectives and imagine new possibilities. After a year of deep reflection and changes in the way we work and live, we’re exploring the power of design in action — to rethink, transform, and renew — as we envision a path forward. Join the conversation: https://sddesignweek.org

UX Design 101
Step into the world of user experience design with General Assembly. During our introductory workshop, explore the decision-making process that dictates how users interact with digital products and see why businesses of all stripes have put out the call for UX talent. Materials will be provided to attendees for participation during the presentation:

Learn what the world of UX design encompasses and why it matters
Touch on fundamental tools and techniques used by professional designers
Discover resources to continue learning about UX

ABOUT THE HOST

GENERAL ASSEMBLY
General Assembly empowers professionals through dynamic courses in coding, business, data, and design. Named one of the World’s Most Innovative Companies in Education by Fast Company, what began as a co-working space in 2011 has since grown into a global learning experience with more than 80,000 graduates. At GA, students join a thriving professional community at campuses in over 40 cities worldwide, training in the skills they need to advance their careers and foster a love of lifelong learning.