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The Fragile Monopolies: Which Thai Giants are Vulnerable to New Technology?
“Adapt or Perish”

In the history of the Thai economy, the success of “corporate giants” has traditionally been anchored upon the control of limited resources—be it state concessions, prime real estate, or expansive brick-and-mortar branch networks. However, in the world of 2026, these fortresses are being eroded by borderless “waves of technology.”

The emerging vulnerability does not stem from a lack of capital, but rather from “lumbering” business structures that are increasingly incapable of resisting the sheer velocity of innovation delivered directly into the hands of consumers. This shift is no longer merely theoretical; it is reflected in real-time adoption statistics that are forcing giants to choose between “Adaptation” or “Collapse.”