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Seller Financing Explained: How Owners Can Sell Smarter in Today’s Multifamily Market

In this episode of Multifamily Deep Dive, we break down seller financing—one of the most powerful (and misunderstood) tools multifamily owners can use to maximize sale price, create passive income, and unlock a wider buyer pool.

With higher interest rates, tighter lending standards, and fewer conventional buyers, seller financing has re-emerged as a strategic advantage for property owners who want more control over their exit. We walk through exactly how it works, when it makes sense, and how sellers can structure deals to reduce risk while increasing total proceeds.

You’ll learn:

What seller financing actually is (and what it is NOT)

When seller financing beats a traditional all-cash sale

How sellers can earn interest income while deferring taxes

Common structures: interest-only, amortized notes, balloons, and hybrids

Risks to avoid and how to protect yourself as the seller

Real-world scenarios where seller financing creates win-win outcomes

This episode is especially relevant for:

Multifamily owners considering a sale in the next 6–24 months

Sellers with low basis or existing low-rate debt

Investors looking to unlock deals that don’t pencil with bank financing

Anyone navigating today’s evolving multifamily capital markets

At Bridgewater Realty Advisors, we work directly with owners to evaluate whether seller financing makes sense for their specific property, market, and financial goals. Done correctly, it can be one of the most powerful tools in a seller’s exit strategy.

📌 Thinking about selling or exploring creative deal structures?
Reach out to Bridgewater Realty Advisors for a confidential strategy discussion.