Скачать или смотреть Business Metrics: Boost Gross Profit by 30%!

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A simple change in what you measure can completely transform your results. When the focus was only on mobile phone connections, profits dropped—but switching the metric to gross profit per person increased profits by 30%. It’s proof that whatever you measure improves, but you have to measure the right thing. Watch the full video to see how this principle can reshape your business performance.

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