Скачать или смотреть How We Kept Fundraising Going in the Pandemic | William Penn Charter School

GG+A’s Independent Schools practice recently hosted a webinar highlighting how one school, William Penn Charter School in Philadelphia, decided to continue fundraising during the pandemic.

In “How We Kept Fundraising Going in the Pandemic,” Penn Charter’s Chief Development Officer John T. Rogers shares his experiences from the earliest days of the pandemic forward. In conversation with Jim McKey, GG+A Senior Vice President and Independent Schools Practice Area Leader, John discusses how he kept his program’s focus on donor-centered communication and activity while making progress on the school’s biggest campaign ever.
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0:00 Opening remarks
4:31 Why did you continue to raise money and move forward with the Great Day to Be a Quaker fundraising campaign?
7:39 How have you adjusted your strategy to stay connected with top donor prospects amid the pandemic?
12:47 How has your relationship with Head of School, Darryl Ford, changed or enhanced your fundraising efforts?
15:48 How have William Penn Charter School's fundraising priorities changed in response to COVID-19?
25:34 You have had tremendous success with alumni giving. Why have you been so successful with alumni engagement and giving to the school?
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