Скачать или смотреть Navigating the Future of Recruitment and Employer Branding with Douglas Mvududu

Recruitment is no longer just about filling roles. It is about experience, trust, and how honestly organizations show up for candidates.

In this episode of Employer Branding Unfiltered, host John Graham sits down with Douglas Mvududu, recruitment strategist and talent acquisition expert, to unpack the realities shaping modern hiring. From candidate experience and workforce planning to employer branding and AI, Douglas shares what is actually working and where organizations continue to struggle.

Together, they explore:
• Why genuine communication is one of the most overlooked hiring advantages
• How candidate experience directly impacts attraction, retention, and reputation
• The complexity of workforce planning in unpredictable markets
• The growing role of AI in recruitment and why it must be embraced, not feared
• Why transparency about company culture reduces attrition
• How executives can better understand and leverage employer branding

This conversation is a grounded, honest look at the future of recruitment and employer branding, focused on clarity, curiosity, and continuous learning.

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🎧 Chapters

00:00 Introduction to Douglas Mvududu
03:10 Journey into Recruitment and Marketing
09:00 The Transition to Employer Branding
14:31 The Evolution of Professionalism
16:40 Challenges in Workforce Planning
24:14 The Job Application Process as a Matchmaking Experience
29:29 The Importance of Authentic Employer Branding
32:09 Embracing Flaws in Company Culture
36:14 The Cost of Misrepresentation in Employer Branding
41:07 Building Executive Buy-In for Employer Branding
49:04 The Role of AI in Recruitment and Employer Branding
56:42 Advice for Newcomers in Employer Branding
58:13 Understanding Employer Branding for Executives