Скачать или смотреть It Will Cost An Average Of N50 Million To Blow Up An Afrobeats Song Now - Adeayo | Pulse Facts Only

Pulse Facts Only special guest episode featuring Honour Aghedo, Dunsin Bankole, and David Adeyemi.

Topic: The State of Music marketing in Nigeria: So expensive, yet little result

Why is music marketing at an all time high in Nigeria?

⁠Who’s dictating the cost of marketing? The artists and labels splurging or the marketers, influencers and media out to get their cut of the Afrobeats global largesse?

⁠There linear approach to marketing in the mainstream?

⁠There’s increasing low return in music marketing, what’s are the responsible factors?

⁠Controversy as a faster and more effective marketing strategy, the artists feeding and funding it, the influencers promoting it, the market enjoying and rewarding it.

⁠Branding becoming vanity metric rather than true artistic expression

For More Episodes on Pulse Facts Only, Click here:    • Did Eedris Abdulkareem Pave The Way For Bu...  

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