Скачать или смотреть Pro-Level Tactics for Ecommerce Performance Max Campaigns (Part 1)

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When it comes to ways we can optimise Performance Max campaigns, it can often feel like our hands are tied as we’re working with perhaps Google’s most automation-heavy campaign type so far. But over the last year and a half, I’ve been working out ways we can tweak things under the hood to really get the most out of PMax and after seeing some incredible results, I’m excited to start sharing these tactics with you in this new series! This is a three-parter and this video is the perfect place to start if you’re just getting your campaigns up and running.

🕑 Timestamps:
0:00 Intro
1:00 Scaling your budgets the right way
3:20 Align Your Target ROAS with Business Goals
7:13 Summary