If you want to see GREAT examples of social media content writing, look no further than the social media accounts for the U.S. National Park Service. In this video, I walk you through a couple of examples and discuss WHY they are so effective and how you can apply the same strategies for the content you create as a social media content writer or copywriter.
Ready? Let's go!
#copywriting #freelancing #socialmediamarketing
Music: Lone Wolf
Musician: Dan Lebowitz
URL: / @lebo_tone
📒 Show Notes and Resources 📒
Here's the article about Matt Turner, the mastermind behind the National Park Service's accounts: https://www.sfgate.com/california-par...
Here are the two books I recommend checking out if you're just getting started with copywriting.
✅ The Copywriter's Handbook by Robert Bly: https://amzn.to/4d3vIGh
✅ Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses by Nancy Harhut: https://amzn.to/3Q91XKv
DISCLAIMER: I include Amazon affiliate links in this description. As an Amazon Associate, I earn from qualifying purchases. If you purchase a product or service with the links that I provide, I may receive a small commission. There is no additional charge to you.
TIMESTAMPS
0:00 - Intro: Better Tips for Social Media Content Writing
0:45 - Let's look at the Instagram account for the U.S. National Park Service
1:12 - The man behind the account: Matt Turner
2:00 - Example #1: Educational content with a TWIST
3:24 - Even the image captions capture the voice
5:22 - Educational content doesn't need to be boring
5:51 - Example #2: Plan content around evergreen events and put an original spin on it
7:21 - Reminder: It can be a quirky event
8:00 - Example #3: Pay attention to one-off events that everyone's talking about. Get in on the fun, but always with an original take that reflects your client's brand
10:13 - Recap and wrap-up
** ITEMS I USE TO MAKE MY VIDEOS **
► Ring light: https://amzn.to/3W9sJpR (Amazon)
► Wireless Lavalier Microphone: https://amzn.to/4b46Lc5 (Amazon)
► Samsung24: https://amzn.to/3QcrEK0 (Amazon)
DISCLAIMER: I include Amazon affiliate links in this description. As an Amazon Associate, I earn from qualifying purchases.
⚡ Connect with me on Social Media:
/ bostoncopywriter - include a personal message with the invite so that I know you're real :)
/ robynbradley
/ robynbradleywriter
/ robynbradleywriter
All Rights Reserved.
Copyright, Liability Waiver and Disclaimers
As per and unless otherwise permitted under the United States Copyright Act, no part of the content of this video or any video published under .T. Robbins Productions LLC or Robyn Bradley shall be stored, copied, recreated, republished, or transported. Prior express written permission by E.T. Robbins Productions LLC or Robyn Bradley is required for any use of this video not permitted under the United States Copyright Act. The advice, guidance, and principles outlined in all content produced by E.T. Robbins Productions LLC and Robyn Bradley are not guaranteed to be appropriate for your unique situation or business. We recommend that as a consumer, you exercise your due diligence and research any and all strategies recommended to you before adopting them in your own business. E.T. Robbins Productions LLC and Robyn Bradley, or other encompassed entities are not responsible for any damages that result from an effort to implement the information provided in this or any other video, article, social media post, and related publications. Your use and viewing of any materials and videos published by E.T. Robbins Productions LLC and Robyn Bradley confirms your acknowledgment and agreement that Massachusetts law will apply to any and all disputes related to the aforementioned entities and that Massachusetts will serve as the exclusive venue for any disputes, claims, actions or proceedings related but not limited to the materials produced by E.T. Robbins Productions LLC and Robyn Bradley. E.T. Robbins Productions LLC and Robyn Bradley, including but not limited to their respective independent contractors, employees, and affiliates, research and review all content for this site to the best of their abilities but make no guarantees, representations, or warranties as to the complete accuracy and inclusion of all relevant information for each video, including but not limited to all video streams, suggested and provided links and resources. E.T. Robbins Productions LLC and Robyn Bradley specifically disclaim any implied warranties of merchantability or fitness for any and all purposes.
Информация по комментариям в разработке