Скачать или смотреть AI Mythbusting with Dr. Paul Caplan

If you had to describe AI, would you say it’s just one thing?

In the latest episode of The Marketer's Guide to the AI Galaxy, Dr. Paul Caplan from the University of the Arts London explains to podcast hosts Joya Scarlata and Mara Dettmann why that mindset is part of the problem.

From generative to agentic to analytic AI, each system works differently — and treating them as one monolithic force leads to confusion, hype, and some questionable decisions (especially in marketing).

We get into:
Why there’s no such thing as one AI
How structure and privilege shape who gets to use it
Why “learning AI” should mean breaking it (or at least trying), not trusting it blindly

It’s a conversation about how to approach AI with more clarity – and way less noise.