Скачать или смотреть Hacking Growth by Sean Ellis: 9 Minute Summary

BOOK SUMMARY

TITLE - Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success

AUTHOR - Sean Ellis


DESCRIPTION:
📖 Discover the Growth Hacking methodology used by Silicon Valley powerhouses Airbnb, Pinterest, and Uber. From cross-functional teams to rapid-testing and iteration, this book offers an accessible and practical toolkit for any entrepreneur, marketer, or manager looking to increase their customer base and market share.


TIMESTAMPS:
⌚ 00:00 Introduction
⌚ 01:07 Growing Your Business: Harnessing the Power of Collaboration
⌚ 01:56 The Must-Have Survey and A/B Testing
⌚ 03:03 Finding Your Product's North Star
⌚ 03:46 Efficient Growth Hacking with the Four-Stage Cycle
⌚ 04:16 Prioritizing and Testing Growth Ideas
⌚ 05:03 Attracting Customers: Work Smart, Not Hard
⌚ 06:34 Improving Conversion Rates
⌚ 07:12 The Power of Habits in Business
⌚ 08:00 Maximizing Revenue Growth
⌚ 08:43 Final Recap



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