Скачать или смотреть Donor Loyalty - One-Time Donors Into Long-term Loyal Donors

http://www.NonprofitRD.com

What do you currently do with your first-time online donors? Do you have a process for engaging with and turning these donors into long-term loyal donors?

You probably already have a plan to engage and follow up with your major donors, often called "Moves Management," but many organizations feel like they don't have the time or staffing to accomplish this with their first-time online donors.

In this jam-packed session we will discuss
why you should use the theory of "Moves Management" with your online donors,
which data points you should be focusing on to increase your engagement, and
help you develop specific strategies and tactics you can implement immediately to treat all of your donors like major donors.