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Taj Residencia is widely promoted as a premium housing project in Islamabad, offering modern villas and attractive installment plans. However, many interested buyers have raised serious concerns regarding discriminatory practices, especially in the villa allotment and installment process.

Several applicants report that ordinary buyers face delays, unclear policies, and repeated objections, while influential individuals and investors appear to receive preferential treatment. Villas on installment are often advertised publicly, yet when genuine buyers approach, they are told that units are “limited,” “reserved,” or suddenly unavailable.

Another major issue is the lack of transparency in installment plans. Different buyers are reportedly offered different prices, payment schedules, and conditions without clear justification. This creates a sense of inequality and mistrust, particularly for middle-class families who rely on installment options to secure a home.

Furthermore, some buyers claim that balloting, possession timelines, and transfer procedures are not communicated clearly, leaving installment holders uncertain about their investment while cash buyers move ahead smoothly.

For a project of Taj Residencia’s stature, fair treatment, equal opportunity, and transparent policies are essential. Discrimination in any form damages credibility and discourages genuine end-users who simply want a home, not speculation.

Authorities and management should take immediate steps to ensure:

Equal access to villas on installment

Transparent and uniform pricing policies

Clear possession and balloting schedules

Fair treatment for all buyers, regardless of influence or background

Only through transparency and accountability can trust be restored and the true purpose of housing—providing homes, not privilege—be fulfilled.
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