Скачать или смотреть Understanding Coupon Versus Deal Sites: Optimizing Your Program with Both

Are you a brand or agency that currently works with coupon and deal sites or is considering working with them? Just in time for Q4 planning, learn the differences between the different business models as well as what attributes they can bring to the affiliate relationship.

Agenda items include:

**Basics of coupon, deal, and cash back sites and why we frequently lump them together

**What differentiates deal sites from coupon sites

**How cash back overlaps with coupons and deals

**Ways that the different sites set themselves apart

**How brands and agencies can best optimize their programs with these publishers

**What analytics should be considered

**How are recent Google updates impacting these sites and the brands they work with

Thanks to Simpl-eCommerce for their sponsorship!

Panelists include:
Dylan Bertalli, PartnerCentric, Inc.
Joe Coyle, Slickdeals
Anne Mies, Simpl-eCommerce
Brook Schaaf, FMTC
Tricia Meyer, Performance Marketing Association (Moderator)