Скачать или смотреть When and how to seek media coverage as a start-up ⎮ PR Agency One Workshop

Securing media coverage for a start-up can be an effective way to get attention but before starting there are some key questions that must be answered.

🔘 When is the right time to seek press coverage?
🔘 What are journalists looking for?
🔘 What is newsworthy to media?
🔘 How should you pitch to journalists?
🔘 Which media should you be speaking to?
🔘 When to seek the help of a PR agency?

We were invited to host a PR workshop alongside Martin SFP Bryant for the tech scale-ups of Exchange at Department which covered: "When and how to seek media coverage as a start-up".
Martin and our account director, Rick, shared our different perspectives and experiences as a tech journalist at PreSeed Now and tech PR at PR Agency One, and surprisingly managed to agree on many things.