Скачать или смотреть Scaling Up Excellence: Bad is Stronger than Good with Robert Sutton

Robert Sutton, “Scaling Up Excellence: Bad is Stronger than Good”
Watch, learn and connect: https://stanfordconnects.stanford.edu/
Prevailing wisdom is that creating great organizational culture should be about spreading goodness. Yet bad experiences resonate much more than good ones –in fact, at the rate of 5 to 1. Professor Bob Sutton address the importance of getting rid of infectious bad behavior.

Robert Sutton is a professor of management science and engineering and, by courtesy, of organizational behavior in the Graduate School of Business. He studies the links between managerial knowledge and organizational action, evidence-based management, innovation, and organizational performance. He is also an active researcher and cofounder in the Stanford Technology Ventures Program, and a cofounder and active member of the d. school. He has written six business books, including his latest (with Stanford’s Huggy Rao) Wall Street Journal bestseller, Scaling Up Excellence. Professor Sutton’s honors include induction into the Academy of Management Journal's Hall of Fame, the Eugene L. Grant Award for Excellence in Teaching, the McGraw-Hill Innovation in Entrepreneurship Pedagogy Award, and the McCullough Faculty Scholar Chair from Stanford.

This Stanford+Connects micro lecture was filmed on location in Seattle, Washington. Stanford+Connects is a program of the Stanford Alumni Association.