The Future of Cultural Listening: Predicting and Validating Trends with UGC PT2

Welcome to Part 2 of our Cultural Listening series!

Join Khalil El-Amin of Nichefire and Chynna Morgan of Vidlo as they dive into the results of their UGC (User-Generated Content) campaign to uncover what consumers truly want from their fast-food breakfast experiences.

In this session, we:

Explore key insights from the campaign, including trends like pancake tacos, authenticity in food culture, and the battle for the best fast-food breakfast.
Discuss how brands can combine cultural listening and UGC to stay ahead of trends and create meaningful connections with their audience.
Demonstrate how Vidlo’s platform can be used to run UGC campaigns that gather actionable, consumer-driven data in real time.

If you’re a brand in CPG, Food & Beverage, QSR, or looking to learn more
about leveraging cultural insights, this discussion is for you.

Chynna Morgan -  / chynna-morgan  
Vidlo- https://vidlo.video/

Khalil El-Amin-   / khalilelamin  
Nichefire- www.nichefire.com

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