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SMM Class 25 – Advanced Facebook Ad Campaign Strategy & Audience Targeting

In this live session, we went deeper into Facebook Ads campaign setup, A/B testing, audience targeting, and budgeting strategies. This class is ideal for learners who want to run real campaigns and understand how to structure them for better performance.

⏱ Timestamps:
00:13 – Recap of Previous Session (Islamic Ads + Followers Strategy)
02:00 – Facebook Ad Campaign Strategy (Traffic, Engagement, Sales)
05:00 – Creating Ad Sets and Ads (Objectives, Image, Copy)
09:09 – Campaign Budgeting (Daily vs Lifetime) + Payment Setup
27:20 – Audience Targeting: Custom, Lookalike & Saved Audiences
32:00 – Assignment: Marketing Strategy for a Real Business

📌 Key Takeaways:

Learn how to structure a full ad campaign

Understand daily vs lifetime budgets

Use A/B testing to compare ad performance

Create Custom & Lookalike Audiences

Hands-on assignment to practice campaign strategy

💳 Bonus: Includes guidance on setting up ad payments via Business Manager

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