Borgward - Germany's Second Largest Carmaker

Описание к видео Borgward - Germany's Second Largest Carmaker

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Often forgotten in the world of West German carbuilders, the Borgward company was in fact, during its peak, the nation's second largest carmaker behind Volkswagen in terms of numbers of cars built and sold, the main appeal of this superb brand being its incredible mixture of style and innovation, as was the brainchild of the eponymous Carl Borgward, a longstanding name in the realm of Germany's car industry, though with such innovation came the price of reliability, and with customers demanding more for their money when it came to automotive robustness, one terrible blunder by the Borgward Group in this department led swiftly to the firm's tumble from grace.

Chapters:
0:00 - Preamble
0:44 - The Rise of Carl Borgward
3:53 - Wartime Collapse
5:25 - Back from the Ashes
7:54 - The Isabella
10:58 - Isabella takes the Market
14:21 - Settling in for Second Place
16:36 - The Downfall Begins
19:06 - Borgward's Demise
22:40 - Carving up the Remains
24:28 - Chinese Revival
28:15 - Conclusion

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References:
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