Скачать или смотреть UNIQLO 40th Anniversary Exhibition in Paris

作品について
2024年に創業40周年を迎えたユニクロは、服づくりの根幹にあるコンセプト「LifeWear」を紹介する特別展「The Art & Science of LifeWear」をパリで開催した。WOWは、この特別展のキームービーと、会場地下1階の壁面に投影される映像を制作。映像は、パリの日常を象徴するアパルトマンをモチーフに、窓越しに見える人々の暮らしや、ユニクロの機能性衣料を支える東レの技術（HEATTECH / PUFFTECH / NANODESIGN™）が織り成すミクロの繊維の世界を描いた。

About the work
UNIQLO, which celebrated its 40th anniversary in 2024, held a special exhibition in Paris to introduce its “LifeWear” concept, which is at the core of its clothing manufacturing. WOW produced the key movie for this special exhibition, as well as the video projected on the wall of the venue's first basement floor. As its motif, the video uses an apartment, which symbolizes everyday life in Paris, to depict the lives of people seen through its windows and the microscopic world of fibers woven by Toray Industries' various technologies (HEATTECH / PUFFTECH / NANODESIGN™), which support UNIQLO's functional clothing.

Credits
Venue Design and Exhibition Direction : TAKT PROJECT
Technical Direction : LUFTZUG
Graphic Design : UMA/design farm
Visuals (key movie and B1 wall in the venue) : WOW
Production and Construction : IXI, XILOGRAFIA NUOVA
Creation of Installations : HAKUTEN, 1→10
Planning : Fast Retailing GLOBAL CREATIVE LAB TOKYO

Movie Staff

WOW
Director : Takuma Nakazi
CG Designer : Tomoya Kimpara, Daisuke Moriwaki, Kazunori Kojima
Music : Masato Hatanaka
Producer : Shinichi Saeki
Project Manager : Ryoma Yamashita

Creative Production : Plus81 Inc.
Director of Photography : Tatsuya Arimori
Lighting : Takashi Kobayashi
Technical Artist : Fumihiko Kamemura
Model : Hugo Iwanaga, Lusin
Stylist : Mitsuru Kurosawa
Hair & Make-up Artist : Shinya Kawamura
Prop Stylist : Yumi Nakata
Production Manager : Kohei Kawano
Producer : Mitsutoshi Nirengi
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WOW inc.
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