Webinar: The five myths of innovation | London Business School

Описание к видео Webinar: The five myths of innovation | London Business School

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In this webinar, Professor Julian Birkinshaw will talk about his research on the myths and realities of innovation in large organisations. The five myths are:
(1) The eureka moment
(2) Build it and they will come
(3) Open innovation is the future
(4) Pay is paramount
(5) Bottom up innovation is best.

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