Social Selling Secrets: Mastering LinkedIn & Twitter

Unlock the secrets of social selling with SDR leader Monica McIlroy from BizDevLabs, as she shares her transformative strategies on mastering LinkedIn and Twitter. In this episode, you'll learn key techniques to dominate social platforms for sales success:

Discover how to find and engage with your prospects' communities, leveraging platforms like LinkedIn, Twitter, and even niche sites like Zing.
Learn to balance providing value with the right moment to ask for a meeting, ensuring your outreach is authentic and effective.
Uncover why 75% of social selling success comes from genuine interactions rather than just content creation.

Follow Monica: ⁠
LinkedIn   / mmmcilroy  

Resource from the episode: List of people to follow on LinkedIn: https://docs.google.com/document/d/1e...

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Follow me on LinkedIn: ⁠⁠⁠  / elriclegloire  

For more prospecting and sales development tips, join 2,684 SDRs getting the newsletter here: ⁠⁠⁠https://sdrgame.substack.com/⁠⁠⁠

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CHAPTERS:
0:00 - Intro
01:24 - Finding Your Prospects
04:08 - Understanding Prospect Communities
07:01 - Effective Outreach Strategies
09:10 - Building Relationships with Prospects
11:29 - Mastering Social Selling Techniques
15:38 - Recent Social Selling Success Story
18:04 - Crafting Connection Request Messages
19:34 - Messaging Prospects via Phone
20:46 - Timeframe to Book Meetings
23:25 - Key Elements of Social Selling
24:34 - Importance of Memory in Sales
27:26 - Advice for New SDRs in Social Selling