Marketing to Gen Z: How to Get The Attention of the New Generation | Girls in Marketing Podcast

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This week on The Girls in Marketing Podcast, we're talking about how to market to the new generation, Gen Z.


With their unique behaviours, preferences and soaring screentime, capturing the attention of this new generation is both an art and a science. It's difficult to get right.


Listen to the team discuss:
-The difference between Gen Z and Millenials
-How attitudes and behaviours of Gen Z differ
-The resurge of Snapchat
-Brands that have shifted their messaging to Gen Z


Whether you're a seasoned marketer or just getting started, this episode offers invaluable tips to help you navigate the ever-evolving landscape of Gen Z marketing.

As always, a huge thanks to our sponsors Hostinger and Kingsbridge Insurance!
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Find out more about Kingsbridge Insurance here: ⁠⁠https://go.kingsbridge.co.uk/gim-podc...


Tune in and learn how to get your brand to stand out among the younger generation.


See you next week for another guest episode... it's a good one 🤭

#marketing #digitalmarketing #genz