Скачать или смотреть What Makes a K-Pop Song? Writing for BTS, ATEEZ and ENHYPEN (In My Shoes Podcast | Ep.7)

IN MY SHOES with Justin Harvey
In this episode of In My Shoes, I’m joined by Alex Karlsson, the hitmaker behind some of the biggest global tracks in K-Pop. From writing "Inner Child" for BTS to defining the sound of ATEEZ (Deja Vu) and ENHYPEN (Given-Taken), Alex is a central figure in the Seoul music scene. We dive deep into the art of K-Pop songwriting, the technical secrets of building a hit from a single note, and the brutal reality of how the industry is shifting toward "marketing machines" over traditional talent.

Welcome to In My Shoes with Justin Harvey.

I’m actor and podcaster Justin Harvey. I started this podcast because I wanted to bring back the rhythm of real conversation. In a world where everything moves fast and gets clipped into seconds, I believe long-form, unedited dialogue still has the power to create depth, honesty, and real connection. This space is about slowing down and discovering meaning that only reveals itself over time.

This conversation is a masterclass in K-Pop production. Rather than just looking at the charts, we explore the creative psychology required to write for global idols. Alex opens up about the "one-note" theory behind SuperM’s "Tiger Inside," the challenges of being a foreign producer in Korea, and his "screw you" moment to the industry that opened doors to his massive success.

Whether you are a fan of BTS, ATEEZ, or ENHYPEN, or an aspiring producer looking for songwriting tips, this episode offers a rare, unfiltered look at the K-Pop machine from the perspective of Korea’s No. 1 English Producer.

#bts #ateez #enhypen #kpopdemonhunters #newjeans #hybe

| 00:00:44 | THE K-POP PIPELINE & HOW TO WRITE A HIT | K-POP 파이프라인 & 히트곡 작곡법 |
| 00:11:11| INDUSTRY EVOLUTION & THE ARTIST-WRITER DYNAMIC | 업계의 변화와 아티스트-작가 사이의 역학 관계 |
| 00:26:00 | HYBE, NEWJEANS & THE GLOBAL WAVE | 하이브, 뉴진스 사태 그리고 글로벌 트렌드 |
| 00:38:50 | K-POP DEMON HUNTERS & THE "DESPACITO" MOMENT | K-POP 데몬 헌터와 장르의 '데스파시토' 모먼트 |
| 00:43:00 | RECORDING WITH ATEEZ & TXT | 에이티즈 & 투모로우바이투게더와의 녹음 비하인드 |
| 00:47:18 | WRITING FOR BTS & SUPERM: THE "SOLO CARRY" | BTS & SuperM 작곡 뒷이야기: 커리어를 바꾼 결정적 순간 |
| 00:52:00 | K-POP ROYALTIES: THE "BROKE MILLIONAIRE" | K-POP 저작권료의 현실: 빌보드 1위 작곡가가 배고픈 이유 |
| 01:00:40 | CAREER ADVICE: HOW TO BREAK INTO THE INDUSTRY | 커리어 조언: K-POP 업계에 입문하는 방법 |
| 01:15:00 | THE AI THREAT & THE FUTURE OF MUSIC | AI의 위협과 음악 산업의 미래 |
| 01:24:30 | MARKETING MACHINES & THE "MILF SONG" BACKSTORY | 마케팅 머신으로 변한 업계 & 'MILF Song' 탄생 비화

🎙 In My Shoes Podcast

Hosted by Justin Harvey
📸 Instagram:   / justin.irrelevance  
📺 YouTube:   / @justin.irrelevance  

Alex Karlsson
📸 Instagram:   / lefauxreal  
🎹 Credits: BTS, ATEEZ, ENHYPEN, SuperM, and more.

🙏 Special Thanks — Sponsors
FREEDOM

Official training apparel sponsor.
If you’ve seen me train, you’ve already seen their gear — built for athletes, tested at the highest level.

🌍 FREEDOM
🇰🇷 Korea: https://www.freedomwhatever.com
🌐 Worldwide: https://en.freedomwhatever.com
🇭🇰 Hong Kong: https://www.freedomwhateverhk.com
🇹🇼 Taiwan: https://freedomwhatevertw.com
🏬 Flagship Store: https://naver.me/xxzrP0aX
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