The Secret Behind Snowflake's SDR Success: The Sales Development Academy

Learn from Lars Nilsson, VP of Global Sales Development at Snowflake.

This fireside chat will focus primarily on Snowflake's famous Sales Development Academy.

What was the most pivotal moment in Lars' career?

At the start of it all: the training and mentorship he received at Xerox Corporation as a new grad in 1988. Lars chose to start his career at a company that invested in him and developed him as a salesperson, a manager, and a leader.

This experience at Xerox inspired Lars to partner with the rest of the leadership team at Snowflake to build and perfect the perfect opportunity for today's young professional.

Say hello to Snowflake's Sales Development Academy, a global training and mentorship program investing in the very best tech sales talent across 10 cities, 7 countries, and 4 continents.

What exactly is the Snowflake Sales Development Academy?

It’s the talent pipeline for the future leadership of Snowflake and the tech industry as a whole.

The Sales Development Academy includes four weeks of intensive onboarding, fifteen months of advanced sales skill development, and continued mentorship from a management team with over one hundred years of combined Sales Development leadership experience.