Join Jeremy Larkin and Jessica Taggart Marron as they navigate the rapidly evolving landscape of high-end real estate in Washington County, Utah, where the definition of luxury has undergone a seismic shift.
The conversation opens with a startling revelation: over 100 homes priced above $2 million are currently available in Washington County, a statistic that would have been unimaginable just a few years ago. A million dollars, once the definitive luxury threshold, now typically buys a relatively standard 3,000 square foot home. As Jessica puts it, "What used to be luxury a decade ago has really shifted, and it's kind of baffling."
The duo takes listeners on a virtual tour of five extraordinary properties that showcase the diversity within today's luxury market. From a $2.65 million home adjacent to the new Red Cliffs Temple to a sprawling 5-acre estate in Hurricane asking $4 million, each property reveals something unique about buyer expectations. The conversation peaks with a look at former Parade Homes properties in Little Valley approaching $7 million and offering hotel-like 12,000 square feet of living space.
Beyond the jaw-dropping numbers, Jeremy and Jessica share poignant insights about the human side of real estate. They recount stories of clients facing divorce, illness, and significant life transitions that drive property decisions regardless of price point. "We're enmeshed in people's lives—the beautiful and ugly parts," Jessica reflects, highlighting the privilege and responsibility of guiding clients through major changes.
The episode concludes with optimism about the future of Washington County's luxury market. Despite national trends suggesting a slowdown, local indicators point to continued growth. With amenities like PGA Tour facilities and the natural beauty that makes areas like Kayenta "way cooler than Scottsdale or Palm Springs," the luxury market seems to be just warming up.
Guest: Jessica Taggart Marron
Office: (435) 409-4014
Have other questions about living in, moving to, or visiting St. George and Southern Utah? Just ask!
P. 435-291-5443
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🌟 Who? Jeremy Larkin was born and raised in St. George, Utah and is the owner of The Larkin Group Real Estate Advisors.
📍 Where? Washington and Iron County, Utah, including, but not limited to St. George, Washington City, Ivins, Santa Clara, Hurricane, LaVerkin, Toquerville, Cedar City and Parowan.
💈 What? Jeremy and his team of expert advisors at The Larkin Group walk the best clients in the world through the brain surgery of Buying, Selling and Investing Southern Utah Real Estate! And perhaps more importantly, they LOVE this community and pouring their heart and soul into it!
📻 Tune in! Jeremy is the host of The "St. George Real Estate Morning" Drive radio show 94.9 FM / 890 AM. You can stream the weekly program Thursdays at 8:35 AM here: https://tinyurl.com/radiorealestate
🙏 Give: The St. George Basket Brigade feeds 200+ families every Thanksgiving and supports local families, students and schools through organizations like Tan's Treats. Learn more and give at http://stgeorgebasketbrigade.org/
🔍 SEARCH ALL HOMES AND LAND in Washington County https://www.gostgeorge.com/
🔗 CHECK YOUR CURRENT HOME EQUITY @ https://www.gostgeorge.com/homevalue
[00:00:00] Intro.
[00:06:25] Deal of the Week: Sand Hollow Stunner.
[00:13:56] Life Changes and Real Estate Challenges.
[00:16:03] The Changing Definition of Luxury.
[00:18:08] Five Favorite Luxury Properties Tour.
[00:22:26] Final Thoughts on Washington County's Luxury Market.
#podcast #thelarkingroup #realestate #stgeorgeutah #sandhollow
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