Скачать или смотреть Herbert Matter - Designer and Photographer

Herbert Matter (1907–1984) was a Swiss-born designer and photographer whose bold use of photomontage reshaped modern design. Trained in Geneva and Paris, he absorbed ideas from Fernand Léger and Cassandre before returning to Switzerland in the 1930s. There, his posters for the Swiss Tourist Office—combining crisp photography, dynamic scale, and clean typography—set a new standard for visual impact.

In 1936, Matter moved to the U.S., where he designed for Harper’s Bazaar and Vogue, blending photography and layout in innovative ways. He later collaborated with Charles and Ray Eames and created campaigns and identity work for Knoll, helping define American modernist branding.

Matter also taught at Yale, produced iconic work like the New Haven Railroad logo, and became known for his photographs of artists such as Calder and Giacometti. He passed away in 1984, leaving behind a legacy of clarity, experimentation, and timeless modernism.