The Power of Paid Media to Help Change Health Behaviors

Описание к видео The Power of Paid Media to Help Change Health Behaviors

The media landscape continues to rapidly evolve and communicating health messages to the right audiences at the right time and in the right way is more important than ever before. Paid media approaches (ads, sponsorships, boosted content) offer highly effective ways to segment and reach specific audiences, including people who are medically underserved, with important, lifesaving health messages.

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