Скачать или смотреть Podcast #18: Mastering The Art Of Building A Powerful Analytics Solution For Retail B2B Customers

In this episode, Sofia Vergara and Viviana Ortiz Ruiz from ParcelLab discuss their journey of building a scalable analytics solution for their company and customers. They started with a self-service analytics approach and then expanded to include their customers in the analytics process. They focused on understanding customer needs and prioritizing features based on feasibility and relevance. They also emphasize the importance of user experience design and creating a scalable data model. Throughout the process, they listened to customer feedback and made continuous improvements. The result was increased usage and customer satisfaction. Chapters
00:00 - Introduction and Background
05:19 - The Journey to Self-Service Analytics
07:35 - Opening Analytics to Customers
09:08 - Business Ambitions and Targets
09:49 - Setting Goals as a Data Leader
11:22 - Achievements and Progress
12:37 - Understanding Customer Needs
14:03 - What were the key challenges you had to face?
15:48 - Choosing Features and Prioritization
20:49 - Building a Scalable Data Model
26:36 - User Experience Design
32:45 - What you learn in making data model Journey?
36:17 - Tech Stack and Data Loading
38:12 - Creating Metrics and Logic
41:06 - Removing Redundancies in Analytics
44:41 - Change Management and Training
49:41 - Customer Satisfaction
50:38- Final Advice

📈 Don't forget to like, comment, and share this podcast with your network. Let's spark engaging discussions and spread knowledge in the data community!

👉 About Data Masterclass Data Masterclass is a unique channel for today's and tomorrow's data leaders to help them unleash the power and value of data and AI at scale. We share independent insights and invite data leaders from various backgrounds to talk about their own stories and lessons learned. We cover new and established paradigms and how they influence data strategy in practice. This channel is created by data leaders for data leaders since we all go through very similar challenges. Our aim is to empower you to accelerate your data journey.

🎬CHECK OUT OTHER EPISODES:👇

➥Implementing Data Mesh at a Large Utility Company | Podcast With Ugo Ciraci | Agile Lab | Episode 13
   • Implementing Data Mesh at a Large Utility ...  

➥DM12 Telling Your Data Story For Data Management | Podcast With Scott Taylor | Data Masterclass 2023
   • Telling Your Data Story For Data Managemen...  

➥DM11 The Role of IoT For Data Analytics | Data Masterclass Podcast With Kim Kordel 2023
   • The Role of IoT For Data Analytics | Data ...  

➥DM10 The Rising Role of Data Contracts | Data Masterclass Podcast with Chad Sanderson 2023
   • The Rising Role of Data Contracts | Data M...  

➥DM9 Federated Data Governance and Data Quality | Data Masterclass Podcast With Kinda El Maarry 2023
   • Federated Data Governance and Data Quality...  

➥DM8 How Analytics Empowerment Drives Data Culture | Data Masterclass Podcast With Viviana Ortiz Ruiz
   • How Analytics Empowerment Drives Data Cult...  

➥DM7 Data Masterclass Podcast 2023 With Jordi Casanellas: The Journey From MLOPs To Generative AI
   • Data Masterclass Podcast 2023 With Jordi C...  

➥DM6 Product Management Practices for Data & AI | Data Masterclass Podcast With Nadiem Von Heydebrand
   • Product Management Practices for Data & AI...  

➥DM5 Operationalizing Data Strategy | Data Master Class Podcast With Boyan Angelov | Lead Data Strategy
   • Operationalizing Data Strategy | Data Mast...  

Tags:
Analytics solutions for retail B2B,Retail B2B analytics strategies,Scalable analytics for retail businesses,Customer-centric analytics in retail,Self-service analytics for retail,User experience design in analytics ,Data-driven solutions for retail B2B,Customer feedback in analytics development,Retail B2B data model,Improving customer satisfaction through analytics,Parcel Lab analytics journey,Building analytics solutions at Parcel Lab,