Скачать или смотреть Trademark Wars: Barbie vs. Burberry - The Battle of Brand Identity

The film ‚Barbie’👧 will soon have its premiere in cinemas📽️🍿 around the world.

But did you know that Barbie doll manufacturer Mattel Inc. has registered trademarks™️ with Intellectual Property Offices around the world?!

To protect its reputation, Mattel Inc. has registered the Barbie trademark™️ in word and figurative form as well as figurative trademark with verbal elements.

Relying on the registered trademark™️ , the Barbie doll manufacturer filed an opposition against Burberry’s registration of the trademark™️ ‚BRBY’, arguing that such a trademark leads to a risk of confusion with the famous Barbie brand.

The dispute that has just started between such big companies, i.e. Burberry and Mattel Inc. is definitely going to cause a lot of controversy.

Follow my channel to stay up to date with this case!


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