Скачать или смотреть Amul vs Mother Dairy: Who Controls India’s ₹60,000 Crore Milk Empire? | Rtrade

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₹60,000 Crore Milk War: Amul vs Mother Dairy | India's Biggest Food Battle EXPLAINED!"
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About this video :-
From your breakfast tea to evening desserts, the milk in your glass is part of a massive battle. This video dives deep into the intense rivalry between two Indian dairy giants – Amul, the world’s largest farmer-owned cooperative, and Mother Dairy, Delhi-NCR’s milk monarch.

🚨 In this high-stakes war, over 36 lakh farmers and crores of consumers are involved. What started as a shared mission under Operation Flood to provide pure and affordable milk, has now turned into a corporate war for market dominance.

📜 History, Business Models, and Power Struggles:

How Amul emerged from a farmer strike in 1946 to become a ₹60,000+ crore powerhouse.

How Dr. Verghese Kurien revolutionized India's dairy economy.

The rise of Mother Dairy during the White Revolution.

The 2003 cold war that exploded into open competition.

Price wars, branding battles, and the fight for Delhi’s dairy market.

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