The #1 Way to Boost Click-Through Rate (CTR) in Email Marketing + Cold Email

You need to boost your click-through rate (CTR) to get better results from your marketing emails and cold emails. But... what actually works?

Here's a guide to the number one way to improve the click-through rate in your emails. (As well as a few runners-up that feed into the number one way.) We'll help you focus your emails and optimize around getting the click — because more clicks means more conversions.

In this video we also reference some techniques where you'll want to read more:
- A/B testing - https://www.gmass.co/blog/ab-test/
- Custom tracking domains - https://www.gmass.co/blog/tracking-do...
- Building emails in GMass - https://www.gmass.co/quickstart-guide
- Auto follow-up sequences - https://www.gmass.co/features/auto-fo...

And here's more about why GMass is different than the other email marketing and cold email platforms on the market: https://www.gmass.co/blog/what-makes-...