Скачать или смотреть How ICT and Network Effects Helped John Deere Shift to SaaS and Boost Revenue?

In this video, I’m breaking down how ICT (Information and Communication Technologies) and network effects helped John Deere transform its business model — shifting from traditional equipment sales to a SaaS-driven model and significantly boosting revenue.

By leveraging advanced ICT solutions and the power of network effects, John Deere created an ecosystem that not only added value for farmers but also unlocked recurring revenue streams. This is a fascinating example of how even century-old manufacturing companies can innovate and thrive in the digital age.

Why is this story worth your time?
💡 It shows how ICT enables business model innovation
🌾 It proves that traditional industries can adopt SaaS
📈 It highlights the financial impact of network effects
🚜 And it’s all based on real-world strategy, not just theory

If you’re into tech strategy, business model innovation, or just curious about how ICT can revolutionize even the most traditional sectors — this one’s for you!

💬 Let me know in the comments what you think of this transformation!👇

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