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Sula Vineyards was founded by Mr. Rajeev Samant in the late 1990s. A graduate of Stanford University, after graduation he worked at Oracle in California. After leaving his corporate job, Mr. Samant founded Sula upon his return to India.

Sula was named after Samantha's mother – 'Sulabha'. Samant continued to grow the company over the next few years by introducing newer grape varieties and expanding the company's offerings.[3] Over the past few decades, the Nashik area has been transformed and is often referred to as the "Napa Valley of India".

Sula Vineyards (or "Sula") is a winery and vineyard located in the Nashik region of western India, 180 km northeast of Mumbai. It was founded by Rajeev Samant in 1999.
Sula has become the largest and most appreciated wine brand in India. Sula introduced grape varieties like Chenin blanc, Sauvignon blanc, Riesling and Zinfandel to India and is a leading player in the Indian wine industry.