Скачать или смотреть What Is Target Market In Branding

Learn what a target market is to find more of the people your brand can help and more importantly, help the people that need your brand find you.

#targetmarket #brandstrategy #brandingtips

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By the end of this video, you’ll have a complete understanding of what a target market is so you can identify your audience and craft a brand message that resonates.

First, you’ll learn what a target market is not and how broad categorisations can work against your brand clarity and messaging. Then you’ll learn how brands spend millions in wasted advertising because their audience is not refined. Next, you’ll discover the levels of control and influence you have over how your brand is perceived and how you can leverage them.

Finally, you’ll uncover the value of a refined target market when crafting a message so it resonates and raises your level of brand awareness.

0:00 What Is Target Market In Branding
1:03 Example
1:54 Why Do You Need To Define Your Target Market
2:22 Untargeted Marketing Burns Money
3:07 Your Target Audience Should Not Be Vague

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